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 ADVERSITY | ADVERTISING . . . see: "CHARACTER" see: "DIFFICULTIES" see: "LIFE" see: "MISFORTUNE" see: "PROBLEMS" see: "TROUBLE" see: "UNHAPPINESS" for other related links - Mr. Bettenham said that virtuous men were like some herbs and spices, that give not out their sweet smell till they be broken or crushed. --Francis Bacon (15611626) English philosopher and essayist. _Apophthegms New and Old_ [1625] Prosperity is not without many fears and distastes, and is not without comforts and hopes. --Francis Bacon (15611626) English philosopher and essayist. _Essays_ "Of Adversity" [1625] Prosperity doth best discover vice, but adversity doth best discover virtue. --Francis Bacon (15611626) English philosopher and essayist. _Essays_ "Of Adversity" [1625] - Adversity, if for no other reason, is of benefit, since it is sure to bring a season of sober reflection. Men see clearer at such time. Storms purify the atmosphere. --Henry Ward Beecher (18131887) American Congregational minister; brother of Harriet Beecher Stowe, son of Lyman Beecher. Quoted in Charles Noel Douglas _Forty Thousand Quotations, Prose and Poetical_, p. 32 [1917]. There are two ways of meeting difficulties: You alter the difficulties or you alter yourself to meet them. --Phyllis Bottome [pseud. of Phyllis Forbes-Dennis] (18841963) English novelist and short story writer. Quoted in _Forbes_, vol. 86 [1960]. If we had no winter, the spring would not be so pleasant; if we did not sometimes taste of adversity, prosperity would not be so welcome. --Anne Bradstreet (16121672) The first published American woman writer. "Meditations", in a letter to her son, Simon Bradstreet [20 March 1664]. The gem cannot be polished without friction, nor man perfected without trials. --Chinese proverb. Quoted in _The Teacher's Visitor_ (Ed. by W.C. Wilson), p. 233 [1846]. In prosperity our friends know us; In adversity we know our friends. --J. Churton Collins (18481908) British author, critic, and scholar. Quoted in "The English Review" [1914]. - He that has never known adversity is but half acquainted with others, or with himself. --C.C. Colton (17801832) English clergyman and writer. _Lacon: or, Many Things in Few Words ..._, # DXI [1828 ed.] Times of great calamity and confusion have ever been productive of the greatest minds. The purest ore is produced from the hottest furnace, and the brightest thunderbolt is elicited from the darkest storm. --C.C. Colton (17801832) English clergyman and writer. Quoted in Louis Klopsch _Many Thoughts of Many Minds_, p. 8 [1896]. - - There is no greater pain than to recall the happy time in misery. --Dante Alighieri (12651321) Italian poet, literary theorist, and moral philosopher. _La Divina Commedia_ (The Divine Comedy) canto 5, l. 121 [c. 13101321] & see: In every kind of adversity, the bitterest part of a man's affliction is to remember that he once was happy. --Boethius [Anicius Manlius Severinus] (480?524) Roman scholar and Christian philosopher. _The Consolation of Philosophy_ [c. 524, written in prison while awaiting execution.] - There is no education like adversity. --Benjamin Disraeli (18041881) British Tory statesman, novelist, and Prime Minister [1868, 18741880]. _Endymion_ [1880] But Jesus, when you don't have any money, the problem is food. When you have money, it's sex. When you have both, it's health, you worry about getting ruptured or something. If everything is simply jake then you're frightened of death. --J. P. Donleavy (b. 1926) American dramatist and novelist. _The Ginger Man_, ch. 5 [1955] No matter how bad things are, they can always be worse. So what if my stroke left me with a speech impediment? Moses had one, and he did all right. --Kirk Douglas [Issur Danielovitch] (b. 1916) American film actor and producer. Quoted in Ron Graves & Ron Palermo _Adversity to Success!_ [2007]. Bad times have a scientific value. These are occasions a good learner would not miss. --Ralph Waldo Emerson (18031882) American philosopher and poet. "Considerations by the Way" in _The Conduct of Life_ [1860] In times of prosperity friends will be plenty, in times of adversity not one in twenty. --English proverb He that can heroically endure adversity will bear prosperity with equal greatness of soul; for the mind that cannot be dejected by the former is not likely to be transported with the latter. --Henry Fielding (17071754) English novelist and dramatist. Attributed in _The Sunday School Teachers' Magazine_ [1852]. Adversity makes men, and prosperity makes monsters. --French proverb Quoted in J. K. Hoyt & Anna L. Ward (eds.) _The Cyclopedia of Practical Quotations_, p. 599 [1886, 8th ed.]. One month in the school of affliction will teach thee more than the great precepts of Aristotle in seven years; for thou canst never judge rightly of human affairs, unless thou hast first felt the blows, and found out the deceits of fortune. --Thomas Fuller (16541734) English writer and physician. _Introductio ad Prudentiam_ [1731] Aromatic plants bestow No spicy fragrance while they grow; But crush'd or trodden to the ground, Diffuse their balmy sweets around. --Oliver Goldsmith (17281774) Anglo-Irish writer, poet, and dramatist. _The Captivity_, act 1 [1764] If the elephants visit your farm you do not worry about the monkeys. --Hausa (Sahelian people located in West African) proverb. Prosperity is a great teacher; adversity a greater. --William Hazlitt (17781830) English essayist. _Sketches and Essays_ [1829] "On the Conversation of Lords" Adversity has the effect of eliciting talents, which in prosperous circumstances would have lain dormant. --Horace [Quintus Horatius Flaccus] (658 BC) Roman poet. Attributed in Hugh Moore _A Dictionary of Quotations from Various Authors in Ancient and Modern Languages_, p. 161 [1831]. Here's to a fellow who smiles, When life runs along like a song, And here's to a lad who can smile, When everything goes dead wrong. --Irish toast. But there, everything has its drawbacks, as the man said when his mother-in-law died, and they came down upon him for the funeral expenses. --Jerome K Jerome (18591927) English novelist and playwright. _Three Men in a Boat_, ch. 3 [1889] Adversity has ever been considered the state in which a man most easily becomes acquainted with himself, then, especially being free from flatterers. --Samuel Johnson (17091784) English poet, critic, and lexicographer. Attributed in Tryon Edwards _A Dictionary of Thoughts_, p. 6 [1891]. He knows not his own strength that hath not met adversity. --Ben Jonson (c.15731637) English dramatist and poet. _Timber: or, Discoveries_ [1641] Three hundred years ago a prisoner condemned to the Tower of London carved on the wall of his cell this sentiment to keep up his spirits during his long imprisonment: 'It is not adversity that kills, but the impatience with which we bear adversity.' --Father James Keller (19001977) American Roman Catholic priest; in 1945 founded The Christophers. _Three Minutes a Day_ [1950] The ultimate measure of a man is not where he stands in moments of comfort, but where he stands at times of challenge and controversy. --Martin Luther King, Jr. (19291968) American civil rights leader. _Strength to Love_, ch. 2 "On Being a Good Neighbor" [1963] People are like stained-glass windows. They sparkle and shine when the sun is out, but when the darkness sets in, their true beauty is revealed only if there is a Light from within. --Elisabeth Kόbler-Ross (19262004) Swiss-born psychiatrist and author. _To Live Until We Say Goodbye_ [1978] In the adversity of our best friends we often find something which does not displease us. --Franηois de La Rochefoucauld (16131680) French classical author. _Maxims_ [1665] Nearly all men can stand adversity, but if you want to test a man's character, give him power. --Abraham Lincoln (18091865) American Republican statesman, President [18611865]. Attributed in _American Lumberman_ [1946]. Adversity reminds men of religion. --Livy [Titus Livius] (59 BC17 AD) with Sallust and Tacitus, one of the three great Roman historians. _The History of Rome_ [c. 20 B.C.] An Eastern proverb says that calamities sent by heaven may be avoided but from those we bring on ourselves there is no escape. --Sir John Lubbock (18341913) The First Lord and Baron Avebury who was a British banker, politician, and archaeologist. _The Pleasures of Life_, ch. IV "The Choice of Books" [1887] - Examine the lives of the best and most fruitful men and peoples, and ask yourselves whether a tree, if it is to grow proudly into the sky, can do without bad weather and storms whether unkindness and opposition from without; and whether hatred, envy, obstinacy, mistrust, severity, greed, and violence do not belong to the favoring circumstances, without which, a great increase, even in virtue, is hardly possible. Poison destroys the weak nature, but somehow strengthens the strong and neither is it called poison. --Friedrich Wilhelm Nietzsche (18441900) German classical scholar, philosopher, and critic of culture. _Frolicking Science_, ch.19 [1882] That which does not kill me makes me stronger. --Friedrich Wilhelm Nietzsche (18441900) German classical scholar, philosopher, and critic of culture. _Twilight of the Idols_ [1888] - - Socrates thought that if all our misfortunes were laid in one common heap, whence every one must take an equal portion, most persons would be contented to take their own and depart. --Plutarch (A.D. 46?119?) Greek philosopher and biographer. _Consolation to Apollonius_ Prosperity is no just scale; adversity is the only balance to weigh friends. --Plutarch (A.D. 46?119?) Greek philosopher and biographer. Attributed in Watson Adams _The Rule of Life: or a Collection of Select Moral Sentences_, p. 79 [1834]. - It is a consolation to the wretched to have companions in misery. --Publilius Syrus (8543 B.C.) Latin writer of mimes who was originally a slave. _Maxims_, #995 Every man among us is more fit to meet the duties and responsibilities of citizenship because of the perils over which, in the past, the nation has triumphed; because of the blood and sweat and tears, the labor and the anguish, through which, in the days that have gone, our forefathers moved on to triumph. --Theodore Roosevelt (18581919) American Republican statesman and President [19011909]. Address as Assistant Secretary of the Navy before the Naval War College, Newport, R.I., [June 1897]. The willow which bends to the tempest, often escapes better than the oak which resists it; and so in great calamities, it sometimes happens that light and frivolous spirits recover their elasticity and presence of mind sooner than those of a loftier character. --Sir Walter Scott (17711832) Scottish novelist and poet. _The Pirate_, ch. 36 [1821] Fire is the test of gold; adversity, of strong men. --Lucius Annaeus Seneca (4 B.C. 65 A.D.) Roman philosopher and poet. _Moral Essays_, "On Providence" Sweet are the uses of adversity, Which, like the toad, ugly and venomous, Wears yet a precious jewel in his head. --William Shakespeare (15641616) English dramatist. _As You Like It_, act II, sc. I [1599] Remember that in all miseries lamenting becomes fools, and action, wise folk. --Sir Philip Sidney (15541586) English soldier, poet, and courtier. Quoted in Jane Porter (ed.) _Aphorisms of Sir Philip Sidney_ [1807]. Quiet minds cannot be perplexed or frightened but go on in fortune or misfortune at their own private pace, like a clock during a thunderstorm. --Robert Louis Stevenson (18501894) Scottish essayist, poet, and novelist. _An Inland Voyage_ [1878] When you get into a tight place, and everything goes against you, till it seems as though you could not hold on a moment longer, *never give up then* for that is just the place and time that the tide 'll turn. --Harriet Beecher Stowe (18111896) American writer and philanthropist. [Sister of Henry Ward Beecher, daughter of Lyman Beecher.] _Old Town Folks_, ch. XXXIX [1869] "Last Days in Cloudland" It is good, too, that we sometimes suffer opposition, and that men think ill of us and misjudge us, even when we do and mean well. Such things are an aid to humility, and preserve us from pride and vainglory. For we more readily turn to God as our inward witness, when men despise us and think no good of us. --Thomas a' Kempis (13801471) German ascetical writer. _The Imitation of Christ_ [c. 1420]; Book 1, "On The Uses of Adversity" By trying we can easily learn to endure adversity. Another man's, I mean. --Mark Twain [Samuel Langhorne Clemens] (18351910) American humorist, novelist, journalist, and river pilot. _Following the Equator_ [1897], ch. 39 epigraph: "Pudd'nhead Wilson's New Calendar" Laugh and the world laughs with you, Weep and you weep alone; For the sad old earth must borrow its mirth, But has trouble enough of its own. --Ella Wheeler Wilcox (18501919) American author and poet. "Solitiude" [1883] - When you get to the end of your rope, tie a knot and hang on. --anon., quoted in _The Texas Outlook_, vol. 16 [1932]. -- Parable is told of a farmer who owned an old mule. The mule fell into the farmer's well. The farmer heard the mule braying or whatever mules do when they fall into wells. After carefully assessing the situation, the farmer sympathized with the mule, but decided that neither the mule nor the well was worth the trouble of saving. Instead, he called his neighbors together and told them what had happened and enlisted them to help haul dirt to bury the old mule in the well and put him out of his misery. Initially, the old mule was hysterical! But as the farmer and his neighbors continued shoveling and the dirt hit his back, a thought struck him. It suddenly dawned on him that every time a shovel load of dirt landed on his back, he should shake it off and step up! This he did, blow after blow. 'Shake it off and step up shake it off and step up shake it off and step up,' he repeated to encourage himself. No matter how painful the blows or distressing the situation seemed, the old mule fought panic and just kept right on shaking it off and stepping up. It wasn't long before the old mule, battered and exhausted, stepped triumphantly over the wall of that well. What seemed like it would bury him actually blessed him all because of the manner in which he handled his adversity. ----- nadir NAY-dir; nay-DIR, noun: The lowest point; the time of greatest depression or adversity.   ADVERTISING . . see: "CAPITALISM" for related links The cheap contractions and revised spellings of the advertising world which have made the beauty of the written word almost unrecognizable surely any society that permits the substitution of 'kwik' for 'quick' and 'e.z.' for 'easy' does not deserve Shakespeare, Eliot, or Michener. --Russell Baker (b. 1925) American journalist and columnist. Column in "New York Times" as quoted in Ned Sherrin _Cutting Edge_ [1984]. The faults of advertising are only those common to all human institutions. If advertising speaks to a thousand in order to influence one, so does the church. And if it encourages people to live beyond their means, so does matrimony. Good times, bad times, there will always be advertising. In good times, people want to advertise; in bad times they have to. --Bruce Barton (18861967) American advertising executive, religious writer, and Congressman. [Comment, 1955.] ^^ Clergymen across the United States denounced Sarah Bernhardt from their pulpits as the 'whore of Babylon', thereby assuring massive attendance at her performances. The Episcopalian bishop of Chicago having delivered a particularly effective piece of publicity, Bernhardt arranged for her agent to send him a note and a bank draft. 'Your Excellency,' the note read, 'I am accustomed, when I bring an attraction to your town, to spend $400 on advertising. As you have done half the advertising for me, I herewith enclose $200 for your parish.' --_The Folio Book of Humorous Anecdotes_ [2005] "Church and Clergy" ^^ I recall an advertising tycoon, Bruce Barton, saying in the late 1940s, when we were in a dither about the Russians: 'What we ought to do is send up a flight of a thousand B-29s and drop a million Sears, Roebuck catalogs all over Russia.' --Alistair Cooke [Alfred Cooke] (19082004) British-born American broadcater and journalist. _America_ [1973] - For a Time in the '50s, A Huckster Fanned Fears of Ad 'Hypnosis' by Cynthia Crossen _The Wall Street Journal_ [5 November 2007] At a New York press conference 50 years ago, a market researcher, James Vicary, announced he had invented a way to make people buy things whether they wanted them or not. It was called subliminal advertising. He had tested the process at a New Jersey movie theater, he said, where he had flashed the words "Eat Popcorn" or "Coca-Cola" on the screen every five seconds as the films played. The words came and went so fast in three-thousandths of a second that the audience didn't know they'd seen them. Yet sales of popcorn and Coke increased significantly. "Subliminal Messages Friend or Foe?" a newspaper headline asked in early 1959, and the public took sides. Critics called subliminal advertising "merchandising hypnosis" and "remote control of national thought." Rep. William A. Dawson (R., Utah) called it "S.P." or "sneak pitch." "Contemplate, if you will," Mr. Dawson said, "the effect of an invisible but effective appeal to 'drink more beer' being poured into the subconscious of teenage viewers." All three television networks vowed they wouldn't permit subliminal advertising in their broadcasts. Several state legislatures considered bills outlawing it. In 1958, an independent Los Angeles TV station announced it would begin transmitting subliminal ads, starting with public-service messages, such as "Drive Safely" or "Join the Army." The station was deluged with letters, phone calls and petitions from people who were afraid they would be persuaded to do or buy things against their will. The station canceled its test. Brainwashing was a very real fear in the late 1950s. A few dozen American prisoners of the Korean War, indoctrinated by their Chinese jailers, had publicly defected to communism. Meanwhile, people were spending more time staring at screens, exposed to new kinds of ads based on motivational research. Vance Packard's best-selling exposι, "The Hidden Persuaders," published in 1957, had warned people of the "mass psychoanalysis" that was turning them into "Pavlov's conditioned dog." A newspaper columnist, George Dixon, wrote, only partly in jest, "We might be made to unconsciously absorb the suggestion that it is always Christmas and normal to be flat broke." It didn't take long before rationality reasserted control of the national brain. People began trying to replicate Mr. Vicary's experiment. The Canadian Broadcasting Corp. flashed the message "Telephone now" 352 times on a 30-minute program. Of the more than 500 viewers who responded to a follow-up survey, 51% said they felt compelled to "do something" after watching the show. Many said they felt like having something to eat or drink. Only one said she felt like making a phone call. In another test in San Francisco, 150 viewers, most of them television and radio broadcasters, watched a 25-minute film with an advertising message flashed every five seconds. The viewers then got a ballot with nine product names from which to identify the advertiser. Only 14 people chose the right name, a soft drink. More than twice as many chose a brand of chewing gum. [ . . . ] In 1962, Mr. Vicary, in an interview, admitted that he had fabricated the results of the popcorn test to drum up business for his market-research firm. Subliminal ads were tossed into the invention junkyard. "All I accomplished," he said, "was to put a new word into common usage." - Modern man lives under the illusion that he knows what he wants, while he actually wants what he is *supposed* to want. --Erich Fromm (19001980) American philosopher and psychologist. _Escape from Freedom_, ch. VII [1941] To keep people buying, you need first to make them dissatisfied with what they have. . . Advertising is nothing more than a technique to keep people in a state of perpetual dissatisfaction with what they possess and in a permanent state of itchy acquisitiveness. --Felix Greene (19091985) British-American journalist. _The Enemy: What Every American Should Know About Imperialism_ [1970] I read no newspaper now but Ritchie's [Richmond Enquirer], and in that chiefly the advertisements, for they contain the only truths to be relied on in a newspaper. --Thomas Jefferson (17431826) American statesman and president [18011809]. Letter to Nathaniel Macon [12 January 1819], in Andrew Adgate Lipscomb and Albert Ellery Bergh (eds.) _The Writings of Thomas Jefferson_ [1905]. Society drives people crazy with lust and calls it advertising. --John Lahr (b. 1941) American critic. In "Guardian" [2 August 1989]. Advertising may be described as the science of arresting human intelligence long enough to get money from it. --Stephen Butler Leacock (18691944) Canadian humorist. _Garden of Folly_ [1924] "The Perfect Salesman" Advertising is a valuable economic factor because it is the cheapest way of selling goods, particularly if the goods are worthless. --Sinclair Lewis (18851951) American novelist and playwright. _Gideon Planish_, ch. 26 [1943] Always a bridesmaid, never a bride... --part of a 1920s advertisement for Listerine [invented in 1879 as surgical antiseptic], for its newly invented use as a mouthwash against halitosis, in Katherine Ashenburg, _The Dirt on Clean: An Unsanitized History_ [2007]. Believe me, Ovaltine's got what it takes to help you be a leader in your gang. --"Captain Midnight" Radio serial from 1938 to 1949. Ovaltine took over sponsorship in 1940. I think that I shall never see a billboard lovely as a tree. Indeed, unless the billboards fall I'll never see a tree at all. --Ogden Nash (19021971) American writer of humorous poetry. "Song of the Open Road", _Happy Days_, [1933] [Roger Thornhill (Cary Grant):] In the world of advertising, there's no such thing as a lie. There's only expedient exaggeration. --"North By Northwest" [1959 film] Written by Ernest Lehman. Exhilarating, invigorating, aids digestion. --Pepsi ad [1903] "Wanted: Young, skinny, wirey fellows not over 18. Must be expert riders willing to risk death daily. Orphans preferred. Wages $25 per week." --Pony Express Advertisement [1860] - I once worked as a writer for a big New York ad agency. Our boss used to tell us: Invent a disease. Come up with the disease, he said, and we can sell the cure. Attention Deficit Disorder, Seasonal Affect Disorder, Social Anxiety Disorder. These aren't diseases, they're marketing ploys. Doctors didn't discover them, copy-writers did. Marketing departments did. Drug companies did. Depression and anxiety may be real. But they can also be Resistance. When we drug ourselves to blot out our soul's call, we are being good Americans and exemplary consumers. We're doing exactly what TV commercials and pop materialist culture have been brainwashing us to do from birth. Instead of applying self-knowledge, self-discipline, delayed gratification, and hard work, we simply consume a product. --Steven Pressfield (b. 1943) American novelist. _The War of Art_ [2002] "Resistance And Self-Medication" - In the factory we make cosmetics; in the store we sell hope. --Charles Haskell Revson (19061975) American businessman. Quoted in Andrew P. Tobias _Fire and Ice_ [1976]. Let advertisers spend the same amount of money improving their product that they do on advertising and they wouldn't have to advertise it. --Will Rogers [William Penn Adair Rogers] (18791935) American humorist and actor. Quoted in Laurence J. Peter _Peter's Quotations: Ideas for Our Time_ [1977]. In those early days in television the sponsor could even impose its brand on the title of the network newscast: "The Camel News Caravan." Indeed, at the end of the broadcast the screen was filled with a close-up shot of a burning cigarette in an ashtray, its smoke curling up languidly as an announcer intoned that the program had been "produced for Camel cigarettes by NBC News." For those concerned with sponsor interference in the news content of the program, let us note that there were only three prohibitions: no live camel could be shown (real camels were dirty, the sponsor thought), no "no smoking" sign could appear on screen; and no cigars were permitted. When the producer of the "Camel News Caravan" pointed out in the early 1950s that such restrictions made it difficult to cover news of Winston Churchill as prime minister of Great Britain, Camel granted special dispensation for the Churchill cigar. --Garrick Utley (b. 1939) American TV journalist. _You Should Have Been Here Yesterday_, ch. 1 [2000] I know half the money I spend on advertising is wasted, but I can never find out which half. --John Wanamaker (18381922) American businessman. Quoted in Martin Meyer _Madison Avenue, USA_ [1958]. - Without grounds for complaint. --ad for coffee company Alexander Balar [1926] I'm Chiquita Banana, and I've come to say bananas have to ripen in a certain way [. . . ] See the USA in your Chevrolet! --General Motors Corp. (Commercial sung by Dinah Shore.) Ah, a box of matches and a pack of Old Gold cigarettes. That's all you need, my friend, and you're enjoying the smoothest, mildest, tastiest cigarette ever created. A treat instead of a treatment. That's Old Gold cigarettes. Made by tobacco men, not medicine men. To give you the cigarette that treats you better in every way, because in every way, it's a better cigarette. Good, huh? Yes, for a treat instead of a treatment, get a pack or get a carton of Old Gold cigarettes. --Dennis James (19171997) American game-show host. _The Best Classic Commercials from the 50's and 60's_ [1993] ^ Bromodosis (odor caused by foot perspiration) Homotosis (lack of nice furniture) Acidosis (upset stomach) Sneaker Smell Accelerator Toe Office Hips Vacation Knees Ashtray Breath Coalitosis (use of coal, instead of oil, heat) Underarm Offense --New 'diseases' created by 1920s advertising, in Peter Jennings and Todd Brewster _The Century_, p. 112 [1998]. ^ --- On April 25, 1974, the "Toronto Star" reported the deaths of Mr. Todd Missfield and Ms. Bonnie Johnson who died when their Cessna 150 airplane crashed into a billboard. The message on the billboard read: "Learn to Fly." Sign, sign, everywhere a sign Blockin' out the scenery, breakin' my mind Do this, don't do that, can't you read the sign? --The Five Man Electrical Band _Signs_ [1971 song] (Lyrics by Les Emmerson) -- More slogans: Plop, plop, fizz, fizz. Oh what a relief it is. --Alka-Seltzer I can't believe I ate the whole thing. --Alka-Seltzer Mama Mia, that's a spicy meatball! --Alka-Seltzer Brylcreem A little dab'll do ya. --Brylcreem hair lotion I'd walk a mile for a Camel. --Camel cigarettes That's what Campbell's soup is--Mmmm Mmmm Good! --Campbell's Soup When E.F. Hutton talks, people listen. --E.F. Hutton brokerage It keeps going, and going, and going ... --Energizer batteries When it absolutely, positively has to be there overnight. --Federal Express delivery service We'd rather fight than switch! --Tareyton cigarettes It takes a licking and keeps on ticking. --Timex watches ----- ballyhoo noun (plural bal·ly·hoos) 1. sensational advertising: sensational, loud, or sustained advertising 2. uproar: a noisy argument or disturbance The word "slogan" comes from the Gaelic, "sluaghghairm," meaning war cry. end page | ABILITY - ABUSE | ACADEMY AWARDS - ACCUSATION | ACHIEVEMENT - ACQUAINTANCE | ACTION/S | ACTORS / ACTING | ACTUARIES - ADVERSARIES | ADVERSITY - ADVERTISING | ADVICE | AFFAIRS - AFGHANISTAN | AGE | AGNOSTICS - AIRPLANES | ALCOHOL | ALIBI - AMBITION | AMERICA PAGE 1 (A-M) | AMERICA PAGE 2 (N-Z) | AMERICANS | AMERICAN INDIANS | AMERICAN REVOLUTION | AMUSEMENT - ANCESTORS | ANGER | ANIMAL RIGHTS - ANIMALS | ANIMOSITIES - APATHY | APOLOGY & APPEARANCE | APPEASEMENT | APPLAUSE - APRIL | ARCHAEOLOGISTS - ARCHITECTURE | ARGUMENT | ARISTOCRACY - ART | ASHAMED - ASTROLOGY | ATHEISM | ATOM BOMB - ATTRACTION | AUSTRALIA | AUTHORITY - AUTOMOBILES | AUTUMN - AWARENESS | | A | B | C | D | E | F | G | | Return Home | The Credits | The Cast | Act 1 | Act 2 | Act 3 | The Reviews | |
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